BALAY
Mayumaná
TVC & Online Advertisement / Layout, Concepting, Design, Social Media
Agency: D6, Madrid / Creative Director: Nuria Martínez

We collaborated with the dance group Mayumana to infuse the rhythm of music into home appliances, creating a truly engaging experience. As part of this initiative, we developed a microsite that allowed users to participate by creating their own music using a sound configurator.
This interactive platform not only encouraged creativity but also showcased how appliances could play a role in musical expression, bridging the gap between everyday objects and the art of music-making. The project highlighted the innovative spirit of both brands while inviting the community to engage in a fun and unique way.








