EXPERIENCE

  • MRM McCann - Madrid, Spain / Senior Art Director.
    Currently - October 2019
    - Led creative development across global campaigns, social content and integrated 360° activations for Starbucks, Microsoft, Sanofi, Nespresso and Schär.
    - Built global brand platforms, content systems and digital experiences in close collaboration with international clients and multidisciplinary teams.
    - Directed projects from concept to final execution, ensuring creative excellence across multiple markets and touchpoints.

  • Publicis Groupe - Lausanne, Switzerland & Madrid, Spain / Senior Art Director.
    June 2019 - August 2018
    - Developed digital products, CRM platforms and integrated campaigns for Marlboro, IQOS and GSK brands.
    - Led concept development, UX thinking and creative execution for international audiences.
    - Collaborated with cross-functional teams across Switzerland and Spain to deliver large-scale digital experiences.

  • Leo Burnett - Frankfurt & Munich, Germany / Senior Art Director.
    June 2018 - April 2015
    - Led creative development for IQOS, Marlboro and PMI digital ecosystems across Germany, Switzerland and Austria.
    - Designed integrated campaigns, CRM experiences and digital products from concept to launch.
    - Directed creative production while collaborating with international stakeholders and multidisciplinary teams.

  • Innocean Worldwide - Madrid, Spain / Digital Art Director.
    Mar 2015 - May 2014
    - 360 Campaigns for the brands KIA and Hyundai for the European market.
    - Responsible for concept, design, content and production of the web pages and RR.SS of KIA and Hyundai.

  • D6 - Madrid, Spain / Digital Art Director.
    April 2014 - November 2011
    - Led digital creative for brands including Canal+, EasyJet, Samsung, Bosch and Estrella Galicia.
    - Developed social-first campaigns, digital experiences and branded content.
    - Explored innovative projects combining social media, data and creative storytelling.

  • One Big Agency - Amsterdam, The Netherlands / Intern Digital Art Director.
    June 2011 - March 2011
    - Developed concepts and visual identities for new business pitches and international projects.
    - Supported creative strategy and digital production across multidisciplinary teams.
    - Contributed to award-winning pitch work, including projects related to the Union Cup.

EDUCATION

Master in Art Direction. Miami Ad School (Madrid, Spain & Miami, United States)
2011 - 2009

Publicidad y Relaciones Públicas. Universidad CEU San Pablo (Madrid, Spain)
2009 - 2004

Web Design and Design Tools Master - Microsoft Certified. AZPE (Madrid, Spain)
2004 - 2009

SKILLS & TOOLS

  • Adobe Creative Suite (Photoshop, Ilustrator, Adobe XD, After Effects, Bridge, Premiere, InDesign) Final Cut, Office.

  • Loyal, decision-making capacity, leadership, teamwork, strategic thinking, great organizational capacity (or OCD), fast reaction to changes and adaptational capacities to changes, excellent oral and written communication skills.

LANGUAGES

Spanish: Fluent / English: Fluent / German: High / French: Medium

AWARDS

- Bright Spot Award - #BETTER Stories UGC Digital Engagement Germany.
- Bronze Digital - Festival El Sol / Socialfútbol of Canal+
- Bronze Mobile - Festival El Sol / App Series Canal+
- Shortlist - Cannes Festival / Los Oscar de Canal+
- Silver - Premios Eficacia / Un poquito de mi
- Silver - Obvious Campaign / Lets talk about shit
- Silver - European IAA InterAdXII / Flamen.co

OTHER INTERESTS

Availability to travel, photographer, sportsman, chef & insta-husband.