CANAL+
Socialfútbol

OFF & Online Advertisement / Layout, Concepting, Design, Social Media

Agency: D6, Madrid / Creative Director: Nuria Martínez

Football fans knew exactly where to turn for the latest insights: we developed a platform that utilized people's tweets to measure football from a social perspective. By empowering users to voice their opinions, we created a comprehensive web structure that captured and analyzed data from La Liga and the Champions League.

This innovative Socialfútbol approach had, not only amplified fan engagement but also provided a unique lens through which to view the game, blending social media interaction with sports analysis in a meaningful way.